Product landing page

White tablet showcasing a minimalistic navigation and cards with colorful product logos to encourage easier skimming on the interface.
Product Type
Web application
Responsibility
Product design
Organization Type
Non-profit

The Problem

The product landing page is where all district administrators and teachers go to navigate to their subscribed products. Northwest Evaluation Association's (NWEA) product landing page did not meet WCAG AA accessibility guidelines, nor were they 508 compliant. In addition, customers who didn't subscribe to the main flagship product, MAP Growth, had no central landing page tailored to their product subscription. Lastly, the web app was built on expiring technology, so a rebuild was a necessary business requirement.

Assignment

Re-envision the product homepage experience to centralize all products and strategic partnerships, while elevating the platform to achieve WCAG 2.1 accessibility conformance.

Our Results

Visual Samples

For more details regarding my full design process and the considerations that went into designing, reach out via my contact form.
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About Company: NWEA (acquired by Houghton Mifflin Harcourt in 2023) creates academic assessments for students pre-K-12. NWEA assessments are used by over 9,500 schools and districts in 145 countries.

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Web application
iOs, Android, Web